Entrepreneurship plays a pivotal role in national development, driving both economic growth and industrial progress. In the context of national brand building, entrepreneurial efforts are essential. However, creating a brand legacy from scratch can be challenging. A faster approach is to become a franchisee of a well-established brand. Abhinav Sharan, Head of Franchise Business & Retail Central of Excellence, Bata India, feels that Bata’s franchise model offers new entrepreneurs an opportunity to partner with a heritage brand. By 2026, Bata plans to open 1000 new stores through its scalable model which promises significant growth in untapped markets.
Bata India is looking for business attitude, retail attitude, and customer service philosophy with entrepreneurial ability. The candidates must be able to fund initial investment cost and search for right commercial properties. Bata’s franchisees are encouraged to join its systems of consistency and customer focus. Franchise program is equipped with complete training, business practices, and purchasing agreement centered in an attempt to transfer improved-quality products at prices acceptable in the market. Partners benefit from performance-based incentives, marketing campaigns, and a premium store design. Bata, which has over 90 years of experience, is expanding more comprehensively with profitable and long-term entrepreneurial business ventures.
Abhinav advises prospective franchise buyers to step into the business with enthusiasm and strategy. One must select a brand that appeals to oneself and has market coverage. The business model, i.e., operations, marketing, and support systems, ought to be well understood. Entrepreneurs should thoroughly understand the business model, including operations, marketing strategies, and support systems. Success requires balancing entrepreneurial spirit with adherence to proven processes. Staying adaptable to market trends and building strong customer relationships is essential. Abhinav visualizes Bata India continuing to drive the industry with partner-driven and technology-driven growth.
Recognized by CIO Look India as The Fastest Growing Franchisors Brands in India, Bata India’s franchise program offers a unique opportunity for aspiring entrepreneurs to partner with a legacy brand that has stood the test of time.
